Watkins Dealers Have Reason to be Proud

Posted on May 21, 2008 
Filed Under Home Based Business, Network Marketing, Watkins Associates, Watkins Dealer, Watkins Opportunity

Watkins DealerWatkins dealers, or associates as Watkins refers to them, are among the most satisfied and happiest network marketers in the network marketing industry. Why is that and why have I have chosen to write about this subject today? Frankly, when I woke up this morning the question was still fresh on my mind from it being posed by a new prospect last night. When he asked me the question it was like playing slowpitch softball with a basketball. I leaped on the question like a duck on a June bug and hit that basketball out of the park. When I was finished, you could see the excitement dancing in his eyes.

As I told my prospective Waktins dealer the answer to his question is both old and new — starting 140 years ago and originating with great products produced by a great American (i.e., J. R. Watkins). I went on to explain that the answer remains as alive today as it was in 1868, because the Watkins company continues to produce fantastic products that people love and adore, helping to make the job of every Watkins dealer even easier through the product testimonials our customers share with their friends and relatives.

I went on to emphasize that although our company’s ownership changed from descendents of the Watkins family in 1978, it is our good fortune to have the ownership in the hands of someone who is one our nation’s most adept business leaders. More importantly, it remains in the hands of someone who truly cares about the company’s customers and its associates (i.e., Watkins dealers). Namely, that someone is Watkins owner and Chairman, Mr. Irwin Jacobs. I honestly don’t feel Mr. Watkins himself ever loved his company any greater than the love for Watkins I see exhibited daily by Mr Jacobs and his son Mark.

Mr. Jacobs is a Minneapolis entrepreneur and owner of numerous businesses other than Watkins, most notably Genmar Holdings Inc., the world’s largest boat manufacturer. Anyone that has come to know Mr. Jacobs has learned that he attributes his success to many years of hard work, love of family, a strict code ethics taught to him by his father that emphasized building relationships and practicing honesty, loyalty and trust with everyone he comes in contact with, to his understanding of people and to all the personal failures he’s experienced in his life. For each failure, he explains, was a necessary lesson in life, a learning experience (if you will), that empowered him with the fortitude and knowledge necessary to overcome future obstacles he would come to face in life and business.

Mr. Jacobs purchased Watkins in 1978 and has remained closely involved with the company ever since. His son, Mark Jacobs, is President and CEO of Watkins. Both of these business leaders have contributed more towards making Watkins the greatest name (and company) in the network marketing industry than any Watkins dealer could have ever imagined 30 years ago. While many network marketers think it takes hype and ra-ra motivation tactics to build a network marketing organization, these two great leaders have built a company based on family values, concern for their customers and concern for dealers — all the while emphasizing to their sales force of Watkins dealers to not sell the Watkins home-based business opportunity as a get rich quick scheme, but to always be forthright and honest in all their marketing efforts.

Watkins truly offers a wonderful opportunity for everyone looking to start a home-based business. From stay-at-home moms looking to earn $500 to $800 per month working a few hours a week, to former corporate executives wanting to escape the rat race and build a six figure income in a few years, the company’s compensation model and product line is more than one could hope for, regardless how much income you might wish to earn.

But like the Jacobs emphasize, the Watkins business opportunity is not a get rich quick plan.  Like any business, it takes drive, dedication, determination and a desire to succeed to make Watkins work for you.  You’ll get out of Watkins what you put into it.  It really doesn’t take a lot of effort, only working a very few hours per week parttime for you to make $500 per month.  But if you’re one of those persons that want to build your Watkins business to a 6-figure annual income, making over $100,000 per year, there are many Watkins dealers who’ve proven this goal can be accomplished in 3 to 4 years – starting it out as a parttime business.  Married couples that have accomplished this goal have done so with one spouse being able to quit their job in 1 or 2 years and the other spouse usually following close behind in another year or two. 

The problem with we American’s is that we’re always looking for shortcuts.  We want to “get from point A to point B without traveling through the obstacle course,” as Watkins owner Irwin Jacobs describes it.  As Mr. Jacobs so smartly points out — “this is not how life works.” 

When I’m telling someone about the Watkins business opportunity and I sense they are only interested in finding a shortcut to “instant wealth”, I ask them one simple question — “How many people do you personally know who’ve achieved wealth overnight?”  I emphasize I’m not talking about movie stars, sports stars and singing sensations, I’m talking about people they can say they know personally.  Their answer is always the same “No one.”  That acknowledgment alone should be their wakeup call.  I point out to them that if they apply themselves Watkins should put them on a shorter path to wealth, but not a shortcut to instant wealth.

I’m in my 50’s and I have earned a six-figure income for many years.  Many people would call me rich.  But I didn’t get to where I am overnight.  There were many bumps in the road along the way.  Still, I’m convinced that if I had joined Watkins 30 years ago the road to success would have been much shorter, with very few bumps along the way.  However, like most people, I chose the hard way to get to where I am today.  Along the way I was naive and looked for the shortcut to wealth at every turn I took.  I chased a hundred “get rich quick” schemes that all turned out to be hype and heartache. 

Fortunately, I had a good education and was always smart enough to not leave my job and pursue these get rich quick ventures fulltime.   At Watkins, we never recommend you begin your Watkins business opportunity full-time.  Instead, from Mr. Jacobs down, we recommend that you start your Watkins business parttime and build it to what it can become — your escape from the rat race.  So when someone asks me, “Why are you so happy to be with Watkins?” I tell them, Watkins offers every dealer or associate the opportunity of a lifetime:  great products, a great reputation, a moneyback guarantee on everything we sell, 140 years of history, 140 years building a stellar reputation, 140 years of product branding, a great management team, an owner you wish you could call Dad because of the value system he teaches and a company that cares about you as an individual - not just what you can bring to the table. 

I had a guy the other night who told me, “Craig, I want to meet the guy who sold you on Watkins.”  When I asked why he said, “Because I want to find out everything about him, what he eats, what he wears, how he lives, when he sleeps, etc.  If I could just copy what he’s doing right I’d have no problems recruiting new Watkins dealers and building a successful downline.”  Once again, I was tossed another basketball to hit out of the park, because I was proud to be able to say — “You’re looking at him, just practice what I do, follow my lead, and together we’ll build a great downline organization.” 

He looked puzzled and perplexed, so I went on to explain — “No one sold me on Watkins.  I sold myself.  True, I’ve known the company and its products for 50 years.  But when I was looking for a home-based business opportunity for myself I took the time to (1) do the due diligence, (2) research the company, (3) find out what I could about Mr. Jacobs and how he managed the comapany, and (4) searched online to determine who I wanted in my upline and decided quickly that to guarantee my personal success with Watkins and become the greatest Watkins dealer I can be, it was essential that I join Watkins under the Summit Group.  That decision led me to David Daisey, Jerry Fochtmann and Steve Bretske.  I’m convinced that this is the most important business decision I’ve ever made in my life, and the best due diligence I’ve ever performed.   Speaking of which, I’m a business consultant, so I do due diligence for a living and trained to spot good companies.

I invite you to explore the wonderful business opportunity that Watkins has in store for you.  Simply go to The Summit Group and take my challenge to escape from the rat race, adding flexibility and freedom to your life.  Don’t be like me and regret not having done this when you were young.  Watkins will always be there waiting for you, but my question in closing for you is, “Why delay the start of your trip to financial freedom another day or minute?  Take my challenge to explore the Watkins home-based business opportunity now!

Buy or Sell Watkins

Comments

Leave a Reply

You must be logged in to post a comment.